Advertising Policy

At Child Caring Canada, we aim to be your trusted resource for reliable, practical, and easy-to-understand child care information. Our goal is to help parents and caregivers make confident decisions that support children’s growth, safety, and well-being.

To keep our content accessible and free, Child Caring Canada is funded through advertising across our website, newsletters, and partner platforms. We uphold strict editorial independence. Advertisers may suggest general topic areas, but they do not influence our core editorial content. In some cases, we may feature sponsored or co-created content, which is always clearly labeled.

Ad Review and Approval

We reserve the right to review, approve, and determine the placement of all advertisements. We may reject, cancel, or remove ads at any time and will provide a clear explanation when we do so.

No Endorsement of Advertised Products

Ads on Child Caring Canada do not imply endorsement of any product, service, or company. When we review or recommend products, our editorial team does so independently of advertising relationships.

Ad Restrictions

We do not accept ads that are misleading, offensive, or inappropriate. This includes ads for:

  • Harmful or illegal products or services
  • Items not available to the public
  • Pharmaceuticals not approved by Health Canada
  • Tobacco, alcohol, gambling, firearms, pornography, or political campaigns
  • Content that promotes discrimination or misrepresents individuals or groups

Ads must clearly identify the advertiser and be easily distinguishable from editorial content.

Separation of Ads and Editorial Content

We maintain a clear distinction between ads and our editorial material. Sponsored links and resources are labeled so readers can easily tell the difference.

Affiliate Links

In some cases, we may link to child care products or services we believe may help our readers. These links are chosen by our editorial team. If you make a purchase through one of these links, Child Caring Canada may earn a small commission. This does not affect what we recommend.

Sponsored and Partner Content

We occasionally partner with child care organizations, service providers, and brands that align with our mission. Sponsored content is reviewed by our editorial team to ensure accuracy and relevance. Any content influenced by a sponsor will be clearly labeled as sponsored.

We may also share content created by partners. This content is not subject to our full editorial review process and will be clearly marked to distinguish it from our original content. If we receive payment when you engage with this content, we will disclose that on the page.

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